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University of Iowa News Release


March 13, 2007

WSUI/KSUI Spring Pledge Drive Set For March 23-30

Iowa Public Radio stations WSUI-AM 910 and KSUI-FM 91.7, listener supported services of the University of Iowa, will hold their annual spring on-air pledge drive Friday, March 23, through Friday, March 30. The weeklong fundraising effort is a time for listeners to call in and pledge their support to the stations.

Financial support for the public stations comes in various forms with listener contributions making up a third of the operating budget. This support helps to sustain locally produced programs like "The Exchange," "Java Blend," "Live from Prairie Lights," "Know the Score" and the Cedar Rapids Symphony concert broadcasts.

Joan Kjaer, station manager of WSUI/KSUI and deputy director of Iowa Public Radio says: "Public radio in Iowa is a living, growing thing and listener support is like the air we breathe. Whether the contribution is a dollar or a thousand dollars, listeners help create the local programming that adds so much character to our public radio presence."

The dollars donated to WSUI/KSUI stay with the stations and also go to pay for the costly national programming from National Public Radio, the British Broadcasting Corporation and other sources. The NPR bill alone costs WSUI/KSUI more than $150,000 a year.

More than 220,000 listeners rely on Iowa Public Radio every week. Listeners comment that public radio is a lifeline that enriches life. Barbara in Iowa City says, "I don't own a home or a car, I don't have cable, I don't subscribe to newspapers or magazines. I don't drink coffee. I can't live with out public radio." Jim in Iowa City says, "These stations are treasures that we cannot afford to lose!"

Listeners of public radio can pledge during the drive by calling 1-800-AIR-IOWA or 1-800-247-4692 or pledge on-line anytime at, or

STORY SOURCE: University of Iowa News Services, 300 Plaza Centre One, Suite 371, Iowa City, Iowa 52242-2500.

CONTACTS: Media: George McCrory 319-384-0012,; Program: Nancy Hagen, WSUI/KSUI interim director of marketing, 319-335-5730,