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University of Iowa News Release

April 8, 2003

UI To Air Video On Outreach Efforts Across Iowa

Throughout April towns across Iowa can get a glimpse of some of the work the University of Iowa is doing in, around and for their communities when several cable television stations air a "UI Update Marathon," a 30-minute compilation of UI Update videos shown during halftimes of the Hawkeye men's basketball games.

"These television spots focus on the special programming and outreach efforts that connect the University of Iowa with people throughout our state," UI President David Skorton said. "We hope Iowans will tune in to learn more about the exciting things happening here and about what we are trying to accomplish."

Residents of the Cedar Rapids metropolitan area and surrounding communities can view the program at 7:30 p.m. every Monday in April on Channel 10. In addition to Cedar Rapids, the program can be viewed by cable subscribers in Anamosa, Amana, Atalissa, Belle Plaine, Cascade, Hills, Kalona, Keota, Lisbon, Lone Tree, Marengo, Monticello, Mount Vernon, Newhall, North English, North Liberty, Oxford, Riverside, Shueyville, Sigourney, Solon, Swisher, Tiffin, Wellman, West Branch, West Liberty, Washington, What Cheer, Williamsburg and Vinton.

Residents of the Des Moines, Ames and Marshalltown metropolitan areas and surrounding communities can watch the special throughout the month of April on Channel 22. The program will air at 7 p.m. Mondays, Tuesdays, and Wednesdays, with the exception of Tuesday, April 8, when it will air at 8 p.m., and Monday, April 28, when it will air at 7:30 p.m. The program can be viewed by residents of Adel, Altoona, Ames, Ankeny, Berwick, Bondurant, Boone, Booneville, Carlisle, Chariton, Clare, Clarion, Clive, Colfax, Corydon, Creston, Cumming, Dallas Center, Des Moines, De Soto, Dexter, Eagle Grove, Fort Dodge, Granger, Greenfield, Grimes, Grinnell, Guthrie Center, Humboldt, Huxley, Indianola, Jefferson, Johnston, Knoxville, Laurens, Le Grand, Leon, Madrid, Marshalltown, Moorland, Mount Ayr, Nevada, Newton, Norwalk, Osceola, Pella, Perry, Pleasant Hill, Pocahontas, Polk City, Rockwell City, Runnels, Sheldahl, Slater, Spencer, Story City, Sully, Urbandale, Van Meter, Waukee, Webster City, West Des Moines, Windsor Heights and Winterset.

The segments, produced by the UI Video Center, cover a range of outreach efforts by the university in the areas of technology, health, the arts, the environment and business. Among the cities and regions specifically mentioned in the videos are Bloomfield, Cedar Rapids, Cherokee, Coralville, Council Bluffs, Davenport, Decorah, Denison, Des Moines, Keokuk, Maquoketa, Marshalltown, Muscatine, Newton, Ottumwa, the Quad Cities, Sioux City, Spencer, Waverly and Wyoming.

Examples of the segments include:

* The Lucille A. Carver Mississippi Riverside Environmental Research Station, where research is being conducted to protect and preserve Iowa's land and water resources while educating students near Muscatine, Davenport and Keokuk.

* The UI College of Pharmacy's Community Pharmacy Rotation project, which sends pharmacy students to 30 sites across Iowa, including the communities of Waverly, Davenport and Maquoketa. The project allows students to advance their practice and experience.

* The Tippie School of Management, which offers evening MBA courses to residents in Cedar Rapids, the Quad Cities, Newton and Des Moines, as well as other communities.

* The UI College of Nursing's RN-BSN Program, which offers distance learning and other programs through the Iowa Communication Network to improve the practice of nursing across the state. The towns of Spencer and Cherokee are cited in the segment.

* The Environmental Health Sciences for Rural Youth program, designed to bring to the UI campus young students from towns of 2,500 or fewer people - Denison, among many others -- so they can experience firsthand the opportunities available to them in environmental health sciences and to encourage them to improve expand their math and science skills.

* Arts Share, UI program that provides artistic expertise from the Iowa Center for the Arts to schools, local arts councils, community arts associations, museums, senior citizen centers and other organizations throughout Iowa. Programs in Council Bluffs, Muscatine and Marshalltown are specifically mentioned in this segment.

STORY SOURCE: University of Iowa News Services, 300 Plaza Centre One, Suite 371, Iowa City, Iowa 52242-2500.

MEDIA CONTACT: Stephen Pradarelli, 319-384-0007,