CONTACT: TOM MOORE
Joint Office for Planning, Marketing and Communications
8788 John Pappajohn Pavilion
Iowa City IA 52242
Release: Dec. 12, 2001
Children's Hospital of Iowa receives donations from Meg's Gifts
IOWA CITY, Iowa -- The Children's Hospital of Iowa recently received a shipment
of donated children's videos, DVDs and CD-ROMs that are suitable for viewing
by younger audiences.
The items were donated by the Meg's Gifts Program administered by KIDS FIRST!,
one of the programs of the national not-for-profit Coalition for Quality Children's
Media. More than 250 children's hospitals in the United States received a
total of 10,000 donations.
Meg's Gifts accepts only those items that have received the KIDS FIRST!
endorsement. To earn that approval, programs must be free of gratuitous violence,
verbal abuse, inappropriate sexual behavior, racial, gender, cultural or religious
bias, and unsafe or condescending behavior.
"It's great to be able to tell families that these programs are suitable
for viewing by children," said Gwen Senio, a specialist in child life
therapy at the Children's Hospital of Iowa. "It fits very well with our
commitment to providing family-centered care."
Meg's Gifts collects the donated videotapes, DVDs and CD-ROMS from major
entertainment firms, independent producers and individuals. Meg's Gifts was
established in 1996 in honor of Meg Clemens, who died at age 15 following
treatment for leukemia. Meg's Gifts is supported entirely by donations from
the media industry, anonymous donors and the Coalition for Quality Children's
Media Ft. Wayne, Ind. Chapter. For more information, visit http://www.kidsfirstinternet.org,
contact Mardi Clemens, Meg's Gifts Director, or call the Coalition for Quality
Children's Media at (505) 989-8076.
University of Iowa Health Care describes the partnership between
the UI College of Medicine and the UI Hospitals and Clinics and the patient
care, medical education and research programs and services they provide. Visit
UI Health Care online at www.uihealthcare.com.