CONTACT: MARY GERAGHTY KENYON
100 Old Public Library
Iowa City IA 52242
(319) 384-0011; fax (319) 384-0024
Release: April 13, 2001
Filmmaker to present documentary on corporate America
IOWA CITY, Iowa -- Independent documentary director
Christopher Wilcha will visit the University of Iowa Thursday, April 19 for
a screening of his new film "The Target Shoots First." The free, public screening
is at 7 p.m. in Shambaugh Auditorium with a question-and-answer session with
Wilcha to follow. The program is sponsored by the UI department of cinema
and comparative literature.
Described by the Los Angeles Times as "edgy and irresistible,"
"The Target Shoots First" examines the gap between corporate America and the
disillusioned youth market. Wilcha provides an all-access perspective in his
satirical coming-of-age video diary of his climb up the corporate ladder at
the giant music mail-order company, Columbia House Records. For every day
of his two-year stint at the company, Wilcha taped the goings-on at his office
-- from the company Christmas bash to the summer picnic, and all the meals,
meetings and office parties in between. The 70-minute film was culled from
more than two hundred hours of footage.
"The Target Shoots First" won Best Documentary and
Excellence in Editing Awards at the Slamdance Film Festival, Best Music Documentary
Award at the New York Underground Film Festival, and the Jury and Audience
Awards for Best Documentary at the South by Southwest Film Festival. In February,
Cinemax aired the broadcast premiere.