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Release: Oct. 22, 1999

SportVu to affiliate with UI Technology Innovation Center

IOWA CITY, Iowa — The latest corporate affiliate of the University of Iowa Technology Innovation Center (TIC) is SportVu, Inc., an Internet communications company that will broadcast sporting and other events via the World Wide Web.

The Board of Regents, State of Iowa has approved a lease that will enable SportVu to locate in the TIC on the Oakdale Research Campus in Coralville.

SportVu, established in May 1999, will use some of the latest developments in broadband technology to broadcast events, but also disseminate information, training and educational materials.

Norm Wilkerson, president of SportVu, said his company’s goal is to produce many types of Internet broadcasts that are cost prohibitive for regular television or radio broadcasts.

"We will be a broadcast network that will make it possible for small to medium or non-traditional events and competitions to be viewed or heard over the Internet, on a local, regional, national or international basis," Wilkerson said.

Possible events and programs include distance-based learning, sports competitions, on-line auctions, concerts, political events, government meetings, small business programs, and video conferences.

Norm Wilkerson owns Equity Concepts, a Cedar Rapids insurance firm. He was an assistant wrestling coach at the UI from 1973 to 1977 and has a bachelor of science degree from Iowa State University.

He co-founded SportVu with Kevin Wilkerson, Sandy Wilkerson and Tami McIntyre, who bring background and experience in business, marketing, and computer hardware and software systems.

One of the University’s technology transfer programs, the TIC was established in 1984 to nurture new technology-based business ventures and to encourage those companies to establish relationships with the UI.

With the addition of SportVu, the TIC will have 17 tenant companies. Some 12 TIC "graduate" firms remain in business after leaving the incubator.

For additional information, contact Wilkerson at (319) 366-2314, or Tom Bauer, associate director of the TIC at (319) 335-4067.