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Release: Immediate


UI Museum of Art breaks two records in one weekend

IOWA CITY, Iowa -- The University of Iowa Museum of Art broke two records over the past weekend. On Sunday, April 19, during the museum's annual Widen Our World Family Day, the museum recorded its highest single-day attendance ever, with 1,270 visitors. And on the same day, the current exhibition "Victorian Fairy Painting" passed the previous record for attendance at a single exhibition.

As of Sunday, the overall attendance to the museum during the Fairy Painting exhibition was 15,284, eclipsing the previous record of 14,455 viewers for the exhibition "Plain Pictures: Images of the American Prairie," on display at the museum during the fall of 1996.

The previous single-day attendance record was also set by "Victorian Fairy Painting," when 1,077 people attended its opening on Feb. 28.

"Victorian Fairy Painting" was previously shown at the Royal Academy of Arts in London, where it also broke attendance records. The exhibition was organized by Pamela White Trimpe, Curator of Painting and Sculpture and assistant director of the UI Museum of Art, working with members of the Royal Academy.

The exhibition will be on view at the museum until May 24, and will then travel to the Art Gallery of Ontario in Toronto.

The exhibition and its companion book examine the portrayal of fairies in art and literature from the late 18th to the early 20th centuries. The exhibition includes more than 70 paintings by both well and lesser known artists, including J.M.W. Turner, John Everett Millais, Richard Dadd, John Anster Fitzgerald, Daniel Maclise, J. Edwin Landseer, Richard Doyle and Arthur Rackham.

Family Day is the culmination of the museum's Widen Our World (WOW) program, which brings third-grade students from the Iowa City area into the museum. This year, more than 900 students from 20 local schools visited the UI Museum of Art in March and April through the WOW program.

The UI Museum of Art, located on North Riverside Drive in Iowa City, is open 10 a.m. to 5 p.m. Tuesday through Saturday and noon to 5 p.m. Sunday. Admission is free. Public metered parking is available in UI parking lots across from the museum on Riverside Drive and adjacent to the UI Alumni Center, which is just north of the museum.